Looking for a job? Here’s what makes you more employable


Whether you are switching careers, are a recent graduate, and have limited experience you can rely on, or you had to take time off work for a long time, applying for a job can be a daunting experience. Not getting a positive answer after lengthy applications, many interview stages, and a highly competitive environment can be stressful. So, after a while, it isn’t uncommon you become anxious about applying to another job. More often than not, it isn’t because of something you said or did, but instead, there is a discrepancy between you and the company you applied for. Not being on the same level or sharing the same goals can be a dealbreaker.

But, in most cases, if you are inexperienced or haven’t applied for a new job in a while, you might be unaware of the aspects employers and recruiters focus on nowadays when choosing a candidate. Among all the information online, it is understandable you get overwhelmed with what is expected of you. Chances are you have plenty of transferable skills, so it is crucial you highlight them. Besides, there are some things you can do to make yourself more employable.

Networking is vital

When you don’t have much experience in a particular field, sometimes knowing the right people could help you advance in your career. Everyone starts from somewhere, and it is impossible to have a long list of work experience if you are just beginning your career or want to change jobs in a field you haven’t work for before. However, going to networking events can help you a great deal, as you can meet relevant people from the industry. This way, you have the chance to speak with them face-to-face rather than through emails, so it is an opportunity to build rapport.

Apart from networking events, recruiting companies usually organize career fairs where you can see all the available hiring opportunities. Such events are beneficial for anyone who is looking to get a job. Talking directly to recruiters can also help you in terms of how to apply for a specific job. These professionals can advise you on how to tailor your application according to the company you would like to work for, and you can ask them questions and get the answer on the spot. Otherwise, you might have to wait for a few days to get an email back, as recruiting companies can be quite busy. Besides, some companies organize presentations at job fairs, so you will be able to discuss with someone who already works there and get relevant information.

Sign up for an online course

Further learning is always appreciated. Recruiters encourage candidates to take a short course that will improve their understanding of a particular field. What’s more, employers will see this as a sign of commitment and ambition. While a university degree is highly needed, a short course is a great way to gain more detail-driven knowledge and particular to a specific field or department.

For instance, you might want to work for a company that focuses on cosmetics production. Regardless of the job you want to apply for, if it is for their marketing department or their research and development, signing up for a chemistry course online will help you understand the basics of chemistry and comprehend how formulas are developed when producing cosmetic products. Even if you are not a cosmetic scientist, nor do you want to become one, gaining more knowledge is always helpful. If you wish to apply for the company’s digital marketing role, understanding the production stage will make you a better candidate for the position. This way, you will stand out from the crowd, and you will also have more confidence in yourself.

Spruce up your social media presence

It is a fact that many employers look at their candidates’ social media accounts. A survey conducted last year showed that 90% of employers take into consideration the social media presence of a possible candidate during the hiring process. What’s more, 79% of HR specialists stated that because of inappropriate content on social media, they reject a candidate’s job application. So, there is no denying that digital presence can make or break your career if you aren’t careful of what you post in the online environment.

Therefore, it is vital you spruce up your social media presence. This means that it is of the utmost importance you not only post relevant and suitable content, but you should also consider having a clean profile that clearly shows your interests and hobbies. Doing this will help employers get a better understanding of your personality. Not to mention, if you want to work for a creative brand, it is essential you show your own creativity on social media. This way, the employer will be able to see you are an excellent fit for the company.

Apart from social media networking sites that are more personal, such as Instagram, it is imperative you create an online presence on LinkedIn. This platform is designed for professional use and solely focused on employment, being a digital medium where you can connect with relevant business people, recruiters, or other employees. Having this digital CV might help you find opportunities faster or more relevant to what you want. So, having a well-established presence on LinkedIn can help you get the job you want. It is also recommended you include the hyperlink on your resume when you send it directly to a company, so the employer can quickly access it.

Flexibility offers more opportunities

When you are at the beginning of your career, it is recommended you keep an open mind when it comes to new opportunities. Given you are available to move to a different city or country, if a company offers you the chance to relocate for the job you have applied for, it could be incredibly beneficial for you. If you turn it down straight away, you might lose a great learning opportunity from which you can grow professionally and personally.

It is understandable if there is an extenuating circumstance that makes it difficult for you to change location. However, if that is not the case, some companies appreciate it if a candidate can be flexible, especially at the beginning of their careers. This can increase your hiring chances, as there are many companies that have international branches.

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