Reaching consumers, customers and users in a clear concise way has never been more important – and audio applications are becoming more and more in demand in a host of sectors, as the digital age and functionality continue to grow.
The great news is that these types of solutions don’t have to be complicated or difficult to implement – directional speakers are not too dissimilar to traditional loudspeakers and can be installed cheaply and attractively for several needs.
With this in mind, here at Focusonics, we’re going to take a look at some of the applications for directional speakers and why they will function better than their older counterparts.
Where can these be applied? Here are our top 5 choices:
Retail is the biggest sector for audio innovations, as too much or unclear noise can cause distractions and lower sales potential.
Museums are some of the most in-need places for improved audio – but in many cases, it can be extremely difficult to find the right solutions. Many speakers are currently installed wrong, or in open areas with little acoustic value – but there are also aesthetic constraints to be considered.
Directional audio can be a great fix, as speakers are unobtrusive and cheap to install, without losing out on style and functionality. Read more here.
3. Educational facilities
Places like libraries can benefit from localized audio solutions that are clear without creating too much noise spill. As other educational areas like video conferencing are becoming more popular, traditional solutions like headphones are becoming less and less viable.
Quiet, peaceful environments are a must in hospitals, but the information also needs to be easily accessed in a range of areas. The best way to balance the two is to bring in directional speakers, as reception areas, patient and visitor check-in areas, waiting rooms, hallways, surgical rooms, control rooms, and even private patient beds can all benefit from a focused audio solution that’s purpose isn’t to fill a wider space.
5. Outdoor spaces
While outdoor areas don’t usually have much in the way of audio needs, there are more and more digital solutions that are cropping up where directional speakers can be extremely useful. Think about interactive displays that can offer local directions and advice, for example.