Digital Marketing

From its very first launch in 2016, TikTok has dominated the social media marketing space. Primarily targeting Gen Z, TikTok offers a user-friendly and engaging platform to post and enjoy endless entertaining video content. With over 800…
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Introduction Although it’s obvious that having an online presence is an absolute must for any online business, it’s not always clear which channel to pick. Paid advertising, influencer marketing, social media marketing, and even…
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